This is one number which is getting worked heavily this year - U2's tour is the 360 and now Vodafone using it to name their upcoming new service (shame they are not Blackberry 'cause then there would have been synergy).
I was invited (along with a bunch of other bloggers and journo's) to the launch on Thursday. To be honest this was a kinda day off for me - the previous weekend was shrunk by bizcamp and I have one day off over the 2 weekends coming up. So I happily went to Dublin, met up with John Keyes for coffee and then we strolled along Stephens Green to the poshiness that is Bentleys.
Vodafone 360 is a combined service with 3D view which will be deployed across most/all phones. Have a look at the video from Channelship which they shot at the event.
3D, sync contacts with social networks, status updates, location services and apps. My initial impression (and each of us will be getting a phone with the service to use in depth so more then) is that this is a very sticky service which could work as well as an unlocked iPhone does to bind you into a service provider. Yummy for Vodafone :-)
Not available yet - a month or two away.
keith
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