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December 18, 2006


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What's your view on the uptake of blogging by SME's?


Hi Paul

there is serious resistance to it in most quarters - partially lack of interest, some lack of understanding and a lot because the persons reading blogs/comsuming RSS feeds are very sectorally specific in Ireland and so the audience may not be there.

In my work (as with a lot of people in the space) I advice appropiate technology/tools so email newsletters are of stronger interest to my SME clients.

Blogs are where email and websites were 5 or 6 years ago and will get adopted by businesses - but slowly.

How about you - what is your experience?


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